Brainstorming - the art of ideation

Have you brainstormed lately? Where did this widely-known and -utilized tool originate? How can its intentional use lead to more creative solutions for personal and professional issues? How can you facilitate your staff for more successful brainstorming sessions?

Yes, there is a methodology to brainstorming; a methodology that provides for an environment and culture conducive for creative problem solving. Developed in the 1950’s, the Creative Problem Solving methodology was the brainchild of Alex Osborn, an advertising agency executive recognized as the inventor of brainstorming and the Creative Problem Solving Process (CPS). Osborn refined the process with the assistance of Sid Parnes, Professor Buffalo State College, who brought an academic dimension to the model. The majority of creative problem solving models have roots in the CPS model.

A foundational framework of the CPS model relies on a facilitated process of divergent and convergent thinking. We will use our session to explore the divergent thinking aspect of this framework. Divergent thinking is where brainstorming and related tools are utilized for creative thinking.

An important role of a facilitator of groups is the ability to provide for an environment and working framework conducive to effective idea generation. This is the primary focus of the session.

Think Like a Fighter Pilot

Strengthen your decision-making skills! How can a fighter pilot help a middle school teacher be more effective? How might a police officer help a manufacturing plant floor manager be a better manager?

This workshop explores how professionals in high-risk environments make decisions, often life or death situations, and how those decision-making models can be applied to those of us working in less extreme environments.

We first explore our “realm of influence” as a foundation for understanding what decisions may or may not be within our control or influence to begin with. Then, we explore the concept of Situational Awareness and how it is applied in high-risk professions. John Boyd’s OODA Loop (stands for Observe, Orient, Decide, and Act) will be presented as the primary tool for maintaining Situational Awareness.

Through worksheets, discussion, and role-play, participants will be asked to apply the benefits of Situational Awareness to their projects and occupations.